Sunday, 16 January 2011

Video Inspiration No.1

When we were told we had the chance to make a music video for this years coursework task, i immediately thought of this example as one i would want to emulate. The video is far more than a generic music video, instead it takes the form of a short film, including sections of unaccompained dialogue and narration to introduce and tell a story alongside the track. This idea is what particularly interests me about this video and i also decided from an early stage that i would make my music video take this form, if perhaps not to the same extent as my calibre of actors, locations and cameras would not be able to match theirs. The style of short film is very clearly influenced by the action movies of Guy Ritchie even using the actor Alan Ford who famously played the character Bricktop in his film Snatch (practically the same character as in the video). I also like the mixture of playback speeds on the video, using the slow motion effect to create tension and 'hype' during scenes of the lead character when on his own. The idea of using a remix of the initial song behind the introducing narration is also one that i may look into, as i believe it's super effective in setting the right mood for the rest of the video.

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